Archive for 31/03/2009

What Exactly Is Niche Marketing?

Niche marketing involves optimizing your access to small markets.  You identify a market with a specific need, supply a product or service that meets that need, and communicate your ability to meet their need.

Identifying a Niche Market
A niche market is a specialty market.  Identifying one takes some creativity and research.  One way to identify a niche is to Read the rest of this entry »

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